Chartered Marketer, husband and dad of two.

Most marketing consultants lean on vanity metrics and fluffy phrases like 'brand synergy from the safety of a glass-walled office. I prefer a different view.

I’m Zack Grimes, a Chartered Marketer with over 15 years of experience navigating the complexities of the education landscape, social housing and more recently, the world of EdTech. But my perspective isn't just shaped by boardrooms and briefings. I’m also a husband, a father of two, a Trustee at Hulme Grammar School and the (behind-the-scenes) co-owner of my wife’s business, Baby Bear’s Play Cafe.

Why does that matter to you?

Because I understand the education landscape from every possible angle. Whether I’m wearing my professional hat, my Trustee hat, or just being a dad, I see the gaps where communication often fails.

While I play a background role in the day-to-day of the Play Cafe, it has become a valuable listening tool. It’s a living laboratory where I hear first-hand the real challenges, interests and anxieties of parents in the early years. That front-line insight is something you won't find in a standard marketing agency report.

So, why work with ZGMC?

I provide fractional leadership at a fraction of the cost.

I help schools, Multi-Academy Trusts (MATs), colleges, training providers, and EdTech organisations align their marketing and communications with a refreshed, modern look and crucially - Value for Money (VfM) principles.

In a sector where budgets are under constant scrutiny, I believe every pound spent should do two non-negotiable things:

1. Protect and enhance your reputation.

2. Fulfill your civic duty to the community.

I offer the strategic weight of a director-level hire without the full-time overhead. Just honest, tried-and-tested strategies and action plans that works in the real world.