The strategist behind ZGMC
Chartered marketer and education trustee.
As a Chartered Marketer with over a decade of experience across marketing, communications and PR, I provide the experience of overcoming challenges for education, training providers and B2Bs that support the sector.
My background bridges senior leadership with tried-and-tested strategies, ensuring your marketing initiatives are both operationally effective and fully compliant. With a strong focus on brand building and risk management, I ensure governance remains at the centre of everything I do.
I previously served as Director of Communications at the Laurus Trust, where I built scalable systems that supported the trust’s expansion from 8 to 17 schools over a three-year period.
Currently, I serve as a Trustee at Hulme Grammar School and am a member of the Greater Manchester Learning Provider Network, where I chair the Business Development Exchange.
Specialising in digital communications, I am well-versed in curating and optimising high-impact, multi-channel campaigns across owned, earned and paid media.
Why work with ZGMC?
Education, training and public-sector providers do not have the luxury of wasted spend. Every campaign, piece of content and internal policy must protect your reputation, build deep community trust and demonstrate value for money.
With ZGMC, you get director-level strategic marketing and communications expertise at a fraction of the cost of a full-time executive hire. More importantly, I don’t create a culture of dependency, I leave your internal team highly skilled, self-sufficient and fully equipped to sustain the marketing, comms and PR practices long after I'm gone.
Contact me
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